Red Dot for X Socks

Fresh from winning the ‘European Ski Awards' at ISPO '05, X-UnderGear has won the internationally renowned Red Dot Design Award 05 for product design.

X-UnderGear has been awarded for innovative creation, high-quality work and outstanding design, which places the company at the same level as past winners BMW Z8, Mercedes-Benz SLK, Apple iPod, and Bose Headsets.

With over 4,000 entries from 40 countries, the red dot design award ranks among the largest design competitions worldwide. The competition is divided into three sections - product design, communication design and concept design - which are staged and adjudicated separately. The coveted trophy is the red dot, the international seal of quality for outstanding design.

But the red dot is more than just the seal of quality from a competition: it stands for acceptance among the very best in design and business.

X-UnderGear® - The Energy Accumulator is the perfect functional wear for optimal climate control without cooling or overheating, with the positive side effect of ensuring optimal performance.

Commenting on the award, Kirsten Ryan, ASI's director said: “We are extremely proud to have received a second award in less than three months for X-UnderGear. We have had an extremely positive feedback to the product from retailers and consumers alike which is in line with the product success in Europe and beyond.”

Red Dot for X Socks

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